>>> WELCOME TO "TEXAS TODAY".
I'M
KRISTIN DICKERSON. TODAY WE'RE TALKING ALL THINGS
FOOD, AND WE'RE STARTING WITH
CHOCOLATE. WHILE ON A SEARCH FOR CHOCOLATE
WITH NO UNNECESSARY ADDITIVES OR
INGREDIENTS, ONE FAMILY
DECIDED TO MAKE THEIR
OWN. THEY PERFECTED THE RECIPE USING
THREE ORGANIC AND ETHICALLY
SOURCED INGREDIENTS.
YOU'LL WANT TO TRY OUT THE
HANDMADE CHOCOLATE FROM
WICKED BOLD IN FLOWER MOUND.
>> PREPARATION IS JUST
NOT SOMETHING THAT I DO.
I JUST GET UP AND I DO WHAT I DO.
I GET IT
GENERALLY OKAY, BUT THERE'S DEFINITELY A TIME WHERE
I SLIP UP. I LOVE WHAT I DO, MAN.
ARE YOU GUYS READY FOR THE BIG
SHOW? I LOVE MORE SO MAKING CHOCOLATE
ON LIVE.
IF I OVERFILL IT, IT IS SO
MESSY. >> IF I GO LIVE
MAKING CHOCOLATE, WE'RE GETTING
THOUSANDS TUNE IN.
I TALK TO PEOPLE AND TRULY
BUILD THAT AUDIENCE OF PEOPLE THAT ARE
LITERALLY BUILDING THE COMPANY WITH ME.
I'LL LOAD THESE BAD BOYS UP.
HEY, GUYS.
MY NAME IS DERRICK CAHILL.
I AM ONE OF THE
FOUNDER OF WICKED BOLD CHOCOLATE.
??
>> HOW DID YOU COME UP WITH THE
NAME? >> I'M GLAD YOU
ASKED. I'M FROM BOSTON ORIGINALLY, AND AN ADJECTIVE WE USE
FOR EVERYTHING IS WICKED.
IT'S WICKED COLD OUT, IT'S
WICKED HOT.
THIS CHOCOLATE IS
WICKED DELICIOUS. AND BOLD IS AN ACRONYM FOR MY
FAMILY. "B" AND MY WIFE BROOKLYN, "O" IS
OPHELIA, "L" MY SON
LANDON, AND I'M "D," DERRICK.
ON THE RELOCATION TO TEXAS
IN 2019 MY WIFE WAS LIKE, IT'S
BEEN A FEW YEARS SINCE YOU STARTED A
BUSINESS.
LET'S MAKE IT
HAPPEN. AND WE LOOKED AT EACH OTHER AND
SAID, CHOCOLATE. AND WE STARTED SPINNING
THE MACHINE OF CHOCOLATE IN OUR
KITCHEN BEFORE WE EVEN HAD A
COUCH.
THERE'S SO MUCH SCIENCE THAT
GOES INTO CHOCOLATE TO WHERE IT
DOESN'T MELT IN YOUR
FINGERS IF YOU'RE HOLDING IT, IF IT CRACKS
WHEN YOU MOLD THE BAR, AND
WE JUST COULDN'T GET IT.
WE ALMOST QUIT 500 TIMES.
BUT WE KEPT DOING IT, IT WAS
FUN.
WE GOT IT ON VIDEO OF ME
CRACKING THE BAR AND IT GOES
SNAP. AFTER THE CRACK I SAID, I'M
GOING GO UPSTAIRS.
AND I REGISTERED THE WEBSITE,
THE BUSINESS, AND WE HAD A
BUSINESS. YOU KNOW, BACK IN WHATEVER IT
WAS, 2015, 2016 WHEN WE GOT THAT
FIRST LITTLE BAG, WE HAPPENED TO
GOOG AND FIND THIS COMPANY THAT
SOURCED COCO FROM ALL OVER
THE WORLD, AND THEY DO IT ALL THE
WAY FROM I WANT ONE POUND TO I
WANT A METRIC
TON. WE SETTLED ON BELIZE.
THAT WAS ONE OF THE FIRST CAOCAO
VARIETIES. PEOPLE ARE SURPRISED BY THE
QUALITY, ESPECIALLY THE WORD
VEGAN BEING ON THE
BAG. YOU READ VEGAN AND THINK, WHAT'S
IN IT THAT MAKES IT VEGAN?
WE JUST TAKE DAIRY OUT, AND
I THINK PEOPLE ARE SURPRISED
WE HAVE THAT REALLY SMOOTH
CONSISTENCY. IF YOU COULD VISUALIZE A
SLINGSHOT, THESE LAST THREE
YEARS WE BOOTSTRAPPED OUR
COMPANY. MY WIFE AND I JUST
BLOOD, SWEAT, AND TEARS IN THIS
BUSINESS. WE LAUNCH IN THE ALL
14 DALLAS WHOLE FOODS
STORES AND WE'RE GOING GREAT THERE.
WE'RE GOING TO SEE OVER
100 STORES NEXT YEAR YOU CAN
FIND WICKED BOLD IN.
??
WICKED BOLD IS STILL A VERY
EARLY COMPANY.
WE'RE -- I'M LITERALLY THE GUY.
LIKE, I MAKE THE CHOCOLATE,
WORK AT THE RESTAURANT, DEMO AT HOLD
FOODS. MY WIFE -- WE'RE TRULY A FAM
IL COMPANY. WE'RE STILL LEARNING WHO WE ARE.
I HAVE HAD PEOPLE TELL US
THEY HAVE HAD DARK DAYS AND ME BEING
FUNNY ON A LIVE MAKING
CHOCOLATE GOT THEM THROUGH THEIR DAY.
WHEN I GET FEEDBACK LIKE THAT
AND SEE THE PEOPLE WE GET
TO INTERACT WITH AND
E-THE COMMUNITY WE'RE
BUILDING I'LL NEVER BE ABLE TO PUT INTO
WORDS THE FEELING THAT IT GIVES ME
THAT I DON'T SIMPLY
JUST MAKE CHOCOLATE. >> PERFECT.
>> THE BRAND THAT WE'RE
BUILDING, I SEE TRULY TURNING
INTO WHAT MY WIFE AND I STAND
FOR, WHICH IS, LIKE, LIVING LIFE
TO THE BOLDEST.
THAT'S WHAT WE STAND FOR, AND
ALL OF THAT WRAPPED UP WITH A
TINY BOW ON IT IS WHAT DRIVES ME
JUST THROUGH BRICK WALLS ON A
DAILY BASIS.
I KNOW THE PATH WE'RE ON WILL
LEAD TO FINANCIAL
SUCCESS. I DON'T EVEN THINK ABOUT THAT,
THOUGH. I JOKE ABOUT IT WITH MY WIFE I'M
GOING BUY A HELICOPTER ONE DAY,
BUT I DON'T EVEN LIKE
HELICOPTERS. AM I EXCITED ABOUT WHAT I DO?
DO I LOVE WHAT I DO?
ABSOLUTELY BECAUSE I'M DOING
IT WITH SO MANY PEOPLE.
I'M SURROUNDED BY SO MANY PEOPLE
THAT ARE PASSIONATE NOT ONLY
ABOUT WHAT WE DO, BUT WHAT THEY
DO. . AND I CAN'T
THINK OF SOMETHING TO BE MORE EXCITED ABOUT.